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Framesi Fridays: 1960’s

January 15, 2016

For 70 years Framesi has been developing innovative products and services
that nourish the creativity of hairstylists over the world.

Every Friday we are taking the time to reflect on Framesi’s inspiring story…

welcome to the 1960’s!


F1960ramesi  consolidated its commitment to the professional hairstyling world putting on stage – with shows and events – talent and artistry of its partners.


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Framesi moved its headquarters to a bigger location in the old Milan industrial district.

Thanks to the increased production capacity Franchina set up his own national sales network covering the entire Italian territory.




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The company took part in the Fiera Campionaria in Milan, the only and most prestigious Italian exhibition showcasing the best of the international products in the market.


To view our previous Framesi Friday and catch up on the story: Framesi Friday: Italian Hair Creativity Since 1945