Get Adobe Flash player
783 Haywood Road
West Asheville NC 28806
(828) 257-4073
Closed Mondays
Tues. & Wed. 8 - 7
Thursday 9-6
Fri 8-6
Sat 9-4


Follow us on Instagram:

~ * ~ * ~



February 17th – National Strike

February 4, 2017

Beauty Parade will close on February 17, 2017, the Friday before President’s Day, for the non-violent national general strike to “protest our government’s callousness about our environment and our health; its rampant greed; its disrespect for life, liberty, and the pursuit of happiness.” -Francine Prose.


Congrats to the December Giveaway Winner!

December 15, 2016

Congrats to Samantha, the winner of our December giveaway! She received this mini dryer and flat iron set from Paul Mitchell.

Refer a client to us for your chance to win our next giveaway! 

2016 Wedding Season So Far <3

June 17, 2016


We love our Beauty Parade brides and bridal parties…

we just had to share a few of their looks with you!














They’re in love and so are we :o) xoxo

Framesi Xs.Twist

March 30, 2016

::: f r a m e s i    x s .   t w i s t :::

This liquid curl enhancer embraces natural, curly textures, leaving it soft, light and manageable. It won’t build up, allows your color to shine through.

Framesi Xs.Twist is infused with Grape Stem Cell Complex that energizes and tightens exhausted curls the day after washing. It can also be used before styling for bold definition, eliminating frizz. Works on all types of hair.

Xs. Twist is 100% Vegan, Sulfate free, Paraben free, Gluten free, DEA free, Sodium chloride free, Powerful anti-aging properties, Thermal & UV protectants, Weightless, Will not build up.



The King of Men’s Grooming: American Crew + Elvis

March 22, 2016

We’re excited to share that Beauty Parade is now a carrier of American Crew’s limited edition Elvis Presley puck products. 

::: l i m i t e d   e d i t i o n   a m e r i c a n   c r e w   p u c k s :::


Key items in American Crew’s special edition line of grooming products include: Fiber, Pomade, Forming Cream, Grooming Cream, Molding Clay and Defining Paste.

The launch of the products coincides with the 60th anniversary of the year Presley became an international sensation.